{"id":126741,"date":"2026-07-31T18:15:18","date_gmt":"2026-07-31T15:15:18","guid":{"rendered":"https:\/\/www.antikvarius.ro\/?post_type=product&#038;p=126741"},"modified":"2026-07-31T18:15:20","modified_gmt":"2026-07-31T15:15:20","slug":"daniel-kehrer-uzlet-es-kockazat","status":"publish","type":"product","link":"https:\/\/www.antikvarius.ro\/hu\/magyar-nyelvu-konyvek\/daniel-kehrer-uzlet-es-kockazat\/","title":{"rendered":"Daniel Kehrer &#8211; \u00dczlet \u00e9s kock\u00e1zat"},"content":{"rendered":"<h3 data-path-to-node=\"0\">Daniel Kehrer: \u00dczlet \u00e9s kock\u00e1zat \u2013 T\u00e9nyeken alapul\u00f3 elemz\u00e9sekkel, l\u00e9nyegl\u00e1t\u00f3 esettanulm\u00e1nyokkal \u00e9s m\u00e9ly gazdas\u00e1gpszichol\u00f3giai r\u00e1l\u00e1t\u00e1ssal meg\u00edrt alapvet\u0151 \u00fczleti k\u00e9zik\u00f6nyv a kock\u00e1zatkezel\u00e9sr\u0151l, a strat\u00e9giai d\u00f6nt\u00e9shozatalr\u00f3l \u00e9s a v\u00e1llalati siker t\u00f6rv\u00e9nyszer\u0171s\u00e9geir\u0151l<\/h3>\n<h4 data-path-to-node=\"3\">&#x1f4bc; Mir\u0151l sz\u00f3l a k\u00f6tet? (A m\u00e9rlegelt kock\u00e1zatv\u00e1llal\u00e1s, a piaci bizonytalans\u00e1g \u00e9s a fenntarthat\u00f3 siker)<\/h4>\n<p data-path-to-node=\"4\">Daniel Kehrer <i data-path-to-node=\"4\" data-index-in-node=\"14\">\u00dczlet \u00e9s kock\u00e1zat<\/i> (<i data-path-to-node=\"4\" data-index-in-node=\"33\">Doing Business Boldly \/ Smart Risk<\/i>) c\u00edm\u0171 elismert gazdas\u00e1gi-\u00fczleti munk\u00e1ja a modern v\u00e1llalatir\u00e1ny\u00edt\u00e1s, a kock\u00e1zatmenedzsment \u00e9s a d\u00f6nt\u00e9shozatal-elm\u00e9let egyik legink\u00e1bb csiszolt, legpraktikusabb \u00e9s legolvasm\u00e1nyosabb alapm\u0171ve. A neves amerikai szak\u00edr\u00f3 ebben az \u00e1tfog\u00f3 k\u00f6tet\u00e9ben a piaci bizonytalans\u00e1g, a mersz \u00e9s a megfontolt kock\u00e1zatv\u00e1llal\u00e1s k\u00f6z\u00f6tti k\u00e9nyes egyens\u00falyt j\u00e1rja k\u00f6r\u00fcl.<\/p>\n<p data-path-to-node=\"5\">A k\u00f6tet rendszerezett, tanuls\u00e1gos fejezetei a sikeres \u00fczleti strat\u00e9gia kulissz\u00e1i m\u00f6g\u00e9 kalauzolj\u00e1k az olvas\u00f3t:<\/p>\n<ul data-path-to-node=\"6\">\n<li>\n<p data-path-to-node=\"6,0,0\"><b data-path-to-node=\"6,0,0\" data-index-in-node=\"0\">Vakmer\u0151s\u00e9g versus okos kock\u00e1zatv\u00e1llal\u00e1s:<\/b> A k\u00f6nyv r\u00e9szletesen elemzi, mi v\u00e1lasztja el a felel\u0151tlen szerencsej\u00e1t\u00e9kot a tudatos, kisz\u00e1m\u00edtott \u00fczleti l\u00e9p\u00e9sekt\u0151l. Kehrer gyakorlati esettanulm\u00e1nyokon kereszt\u00fcl mutatja be, hogy a stagn\u00e1l\u00e1st elker\u00fclni k\u00edv\u00e1n\u00f3 v\u00e1llalatok \u00e9s c\u00e9gvezet\u0151k mik\u00e9nt v\u00e1llalhatnak mer\u00e9sz, m\u00e9gis kontroll\u00e1lt kock\u00e1zatot a n\u00f6veked\u00e9s \u00e9rdek\u00e9ben.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"6,1,0\"><b data-path-to-node=\"6,1,0\" data-index-in-node=\"0\">A szellemi auton\u00f3mia \u00e9s a strat\u00e9giai szuverenit\u00e1s:<\/b> A m\u0171 bels\u0151 tengely\u00e9t az \u00f6n\u00e1ll\u00f3 d\u00f6nt\u00e9shozatal, a szellemi auton\u00f3mia \u00e9s a v\u00e1llalkoz\u00f3i f\u00fcggetlens\u00e9g k\u00e9pezi. A szerz\u0151 megmutatja, mik\u00e9nt \u0151rizheti meg egy vezet\u0151 a hidegv\u00e9r\u00e9t \u00e9s a bels\u0151 auton\u00f3mi\u00e1j\u00e1t a piaci kr\u00edzisek, a v\u00e1ratlan gazdas\u00e1gi fordulatok \u00e9s a k\u00fcls\u0151 nyom\u00e1s k\u00f6zepette.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"6,2,0\"><b data-path-to-node=\"6,2,0\" data-index-in-node=\"0\">G\u00f6rd\u00fcl\u00e9keny, c\u00e9lrat\u00f6r\u0151 \u00e9s rendk\u00edv\u00fcl scann\u00e1lhat\u00f3 formanyelv:<\/b> Kehrer elbesz\u00e9l\u0151st\u00edlusa vil\u00e1gos, t\u00e1rgyilagos \u00e9s dinamikus. A szeml\u00e9letes p\u00e9ld\u00e1k, a struktur\u00e1lt tan\u00e1csok \u00e9s a j\u00f3l tagolt fejezetek garant\u00e1lj\u00e1k a rendk\u00edv\u00fcl l\u00fcktet\u0151, k\u00f6nnyen \u00e1ttekinthet\u0151 \u00e9s scann\u00e1lhat\u00f3 olvas\u00e1si \u00e9lm\u00e9nyt.<\/p>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"7\">Ez a k\u00f6nyv a tudatos v\u00e1llalatir\u00e1ny\u00edt\u00e1s, a strat\u00e9giai gondolkod\u00e1s \u00e9s a piaci siker \u00f6r\u00f6k mement\u00f3ja \u2013 olyan n\u00e9lk\u00fcl\u00f6zhetetlen \u00fczleti alapm\u0171, amely egyetlen c\u00e9gvezet\u0151, v\u00e1llalkoz\u00f3 \u00e9s gazdas\u00e1gi szakember k\u00f6nyvespolc\u00e1r\u00f3l sem hi\u00e1nyozhat.<\/p>\n<h4 data-path-to-node=\"8\">&#x1f4da; Kinek aj\u00e1nljuk ezt a hi\u00e1nyp\u00f3tl\u00f3 \u00fczleti k\u00e9zik\u00f6nyvet?<\/h4>\n<ul data-path-to-node=\"9\">\n<li>\n<p data-path-to-node=\"9,0,0\"><b data-path-to-node=\"9,0,0\" data-index-in-node=\"0\">C\u00e9gvezet\u0151knek, v\u00e1llalkoz\u00f3knak, menedzsereknek \u00e9s strat\u00e9giai d\u00f6nt\u00e9shoz\u00f3knak:<\/b> Azoknak, akik szeretn\u00e9nek hat\u00e9konyabb m\u00f3dszereket elsaj\u00e1t\u00edtani a kock\u00e1zatok felm\u00e9r\u00e9s\u00e9re \u00e9s kezel\u00e9s\u00e9re.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"9,1,0\"><b data-path-to-node=\"9,1,0\" data-index-in-node=\"0\">K\u00f6zgazd\u00e1szoknak, \u00fczleti tan\u00e1csad\u00f3knak, egyetemi hallgat\u00f3knak:<\/b> Mindazoknak, akik sz\u00e1m\u00e1ra elengedhetetlen a modern piaci folyamatok \u00e9s a gazdas\u00e1gi d\u00f6nt\u00e9shozatal elm\u00e9ly\u00fclt ismerete.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"9,2,0\"><b data-path-to-node=\"9,2,0\" data-index-in-node=\"0\">Az \u00fczleti sikerirodalom, a menedzsment-k\u00f6nyvek \u00e9s az \u00e9rt\u00e9kes antikv\u00e1r ritkas\u00e1gok gy\u0171jt\u0151inek:<\/b> Mivel a k\u00f6tet gyakorlati \u00e9rt\u00e9ke \u00e9s szeml\u00e9letform\u00e1l\u00f3 ereje miatt minden szakmai k\u00f6nyvt\u00e1r megbecs\u00fclt darabja.<\/p>\n<\/li>\n<\/ul>\n<h4 data-path-to-node=\"10\">&#x270d;&#xfe0f; A szerz\u0151r\u0151l: A modern \u00fczleti vil\u00e1g elismert kr\u00f3nik\u00e1sa<\/h4>\n<p data-path-to-node=\"11\"><b data-path-to-node=\"11\" data-index-in-node=\"0\">Daniel Kehrer<\/b> amerikai \u00fczleti szak\u00edr\u00f3, \u00fajs\u00e1g\u00edr\u00f3 \u00e9s gazdas\u00e1gi tan\u00e1csad\u00f3, a v\u00e1llalatir\u00e1ny\u00edt\u00e1s \u00e9s a v\u00e1llalkoz\u00f3i kock\u00e1zatv\u00e1llal\u00e1s elismert, m\u00e9lyen auton\u00f3m kutat\u00f3ja. Sz\u00e1mos nagy siker\u0171 \u00fczleti k\u00f6nyv szerz\u0151je, aki p\u00e1lyafut\u00e1sa sor\u00e1n a gyakorlati megval\u00f3s\u00edthat\u00f3s\u00e1got, a l\u00e9nyegl\u00e1t\u00f3 elemz\u00e9st \u00e9s a szellemi auton\u00f3mi\u00e1t helyezte k\u00f6z\u00e9ppontba. Tegye a kos\u00e1rba m\u00e9g ma!<\/p>","protected":false},"excerpt":{"rendered":"<p>Szerz\u0151: Daniel Kehrer<br \/>\nSzerkeszt\u0151:<br \/>\nFord\u00edt\u00f3: P\u00e1link\u00e1s J\u00e1nos<br \/>\nLektor:<br \/>\nBor\u00edt\u00f3:<br \/>\nFot\u00f3, grafika:<br \/>\nKiad\u00f3: Akad\u00e9miai Kiad\u00f3<br \/>\nKiad\u00e1si \u00e9v: 1992<br \/>\nSorozat:<br \/>\nISBN: 9630564181<br \/>\nK\u00f6t\u00e9s: karton kem\u00e9ny t\u00e1bla<br \/>\nLapsz\u00e1m: 278<br \/>\nMin\u0151s\u00e9g: j\u00f3 \u00e1llapot\u00fa antikv\u00e1r k\u00f6nyv<br \/>\nForm\u00e1tum: 240*170 mm<br \/>\nFeldolgoz\u00e1s \u00e1ltal\u00e1ban 5-10 nap. El\u0151rendel\u00e9s eset\u00e9n egyeztet\u00fcnk telefonon.<\/p>","protected":false},"featured_media":126742,"template":"","meta":[],"product_brand":[],"product_cat":[286,37,344,408,65],"product_tag":[2610,2607,2609,2597,2608],"class_list":["post-126741","product","type-product","status-publish","has-post-thumbnail","product_cat-magyar-nyelvu-konyvek","product_cat-antikvar-konyvek","product_cat-management","product_cat-penzugy-bank","product_cat-szakkonyv","product_tag-donteshozatal","product_tag-kockazatkezeles","product_tag-strategia","product_tag-uzleti-konyvek","product_tag-vallalatiranyitas","first","instock","taxable","shipping-taxable","purchasable","product-type-simple"],"_links":{"self":[{"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/product\/126741","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/media\/126742"}],"wp:attachment":[{"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/media?parent=126741"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/product_brand?post=126741"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/product_cat?post=126741"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.antikvarius.ro\/hu\/wp-json\/wp\/v2\/product_tag?post=126741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}